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旅游世界·旅游发展研究

旅游世界·旅游发展研究

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Journal of Tourism Development
《旅游发展研究》由山东省旅游局主管，山东旅游职业学院和《旅游世界》杂志社主办，是《旅游世界》在原有时尚旅游期刊《旅游世界》和《家庭旅游》的基础上推出的一本权威学术期刊，以学术性和时代感为办刊宗旨，致力于传播旅游文化、探索旅游规律、展示旅游成果、追求理论创新、总结理论经验、促成旅游发展。主要面向旅游机关和涉旅企业的管理者、旅游从业者、旅游投资家、旅游研究者、旅游爱好者、高等院校旅游专业教师和学生等，力求以专业、严谨的态度打造国际性的旅游学术研究权威期刊。
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  • 发文量：716
  • 被引量：372
  • H指数：1
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  • 创刊时间：2008
  • 国内刊号/CN：37-1263/K
    国际刊号/ISSN：1007-0087
  • 发行周期：双月刊
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  • 主管单位：山东省旅游局
    主办单位：山东旅游职业学院 《旅游世界》杂志社
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旅游世界·旅游发展研究 >2018年第4期

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  • 摘要：This paper analyzes disparity of domestic tourism scale and rank-scale distribution in 9 cities of Fujian province by using the theory of primate city distribution and rank-scale distribution of urban geography. This research finds that the domestic tourism rank-scale distribution of Fujian is in line with the theory of rank-scale distribution. Domestic tourism scale change trend shows the primate city distribution and centralization.%借用城市地理学的首位分布和位序规模分布理论，采用标准差、变异系数、基尼系数、首位度、赫芬达尔系数等5个指标，分析了福建省9地市的国内和入境旅游规模差异及规模分布。认为，福建省国内和入境旅游规模符合位序规模分布；福建省国内旅游规模呈现首位分布与集中分布，还没有进入分散均衡型分布；福建省入境旅游规模呈现分散均衡型分布。
  • 摘要：Change the background of the age of the Internet to the mobile Internet era, is bound to bring changes in tourism marketing thinking. Microblogging as a product of the mobile Internet era, it has gathered popularity, advertising effectiveness and low cost typical characteristics. Tourism marketing, pointed out that the "potential tourism market," the popular will, so the use of microblogging as a tool for tourism marketing is a new perspective and ideas. Analysis of the feasibility and necessity of microblogging marketing of urban tourism based on tourist towns, this paper presents the implementation of a tourist town travel microblogging marketing channels.%在互联网时代向移动互联网时代转变的背景下，势必带来旅游营销思维的改变。微博作为移动互联网时代的产物，其具有聚集人气高、广告效果好及成本低的典型特点。旅游营销学中指出“有人气的地方就会有潜在的旅游市场”，故利用微博作为工具进行旅游营销是目前的一种新视角与思路。基于旅游城镇利用微博营销城镇旅游可行性与必要性的分析，本文提出了旅游城镇旅游微博营销途径的实现方法。
  • 摘要：以海洋生态为本、海疆文化为魂作为三沙旅游的主旋律，建设集考察体验、观光度假、海洋运动与探险探奇于一体的海洋文化旅游目的地。生态与文化的融合铸就了三沙旅游的神秘、神奇与神圣，使它在中国旅游中具有唯一性，在世界旅游中具有独特性。%To Marine ecological for body, coastal areas and territorial seas culture as the soul as Sansha Tourism theme, the construction set investigation experience, tourist resort, Marine movement and exploration exploratory odd in the integration of Marine culture tourist destination. The ecological and cultural fusion created Sansha Tourism mysterious, magic and holy, and to make it in the Chinese tourism has uniqueness, tourism in the world has uniqueness.
  • 摘要：乡村旅游资源有哪些？乡村旅游资源就是农民、农村、农业生产和农民文化。它包括物质层面的建筑、环境和物质层面的生产、生活方式以及文化娱乐、宗教信仰等等。人和自然密不可分是乡村旅游资源的特殊之处、可贵之处。这种旅游资源将非物质文化遗产和物质文化遗产合二而一，将有形的文化遗产和无形的文化遗产水乳交融。
  • 摘要：“中国服务”这个课题与当前旅游专业教育面临的问题密切相关，对于教育质量的突破有非常好的指导和借鉴意义，所以我结合教育服务的课题做一些介绍，并针对“中国服务”和教育服务中间的关系，谈自己的一些思考。
  • 摘要：2012年8月25日，由中国旅游协会主办的第三届“中国服务”发展论坛在山东泰安举办。本届论坛以“文化引领服务，服务创造文化”为主题，继续沿着前两届论坛“前沿、理性、建设性”的思路，共同研讨“中国服务”发展的热点问题、核心问题、根本问题。会议期间诸位专家发表各自观点，本文对其中的精彩发言摘录刊登。
  • 摘要：今天我想要各位探讨的第一个关键问题，就是我们的“中国服务”应该是什么样的服务？我觉得首先应该是真诚的服务，在我们现实生活当中，我们看到的太多东西可能是一种表演式的，而不是一种真正让人心动的。我们需要的是真诚服务，是发自内心的服务，才是我们中国服务，是需要强调一点，我想所谓的真诚就是我们服务企业的员工，首先做一个敬业的专业人士。
  • 摘要：对于“中国服务”，其是相对于中国制造这样的一个概念提出来的，我们需要关注的是两个层面的问题。第一个层面是提出这个问题的背景，是中国传统的GDP增长模式不可持续性，从这一点出发可以去界定中国服务这个概念具有深远的意义。第二个层面是经济学的基础性问题，就是劳动生产率。从总体上说，服务部门的劳动生产率，普遍低于制造业的劳动生产率。我们相对于中国制造所提出来的“中国服务”，如何去担当推动经济增长的青仟。
  • 摘要：服务产业是从宏观角度的定位进行分析，服务元素是从微观角度的定位进行分析，这两者之间的结合存在一系列问题，现好多学者谈服务业就区分生产性和生活性，我不赞成这种区分，这个观点存在谬误，在实践中是错误的。再者国家是否应该有专门的机构来强化管理服务，我国各级政府对服务业缺乏透彻的认识，在这种情况下倡导中国服务，具有更加重要的历史意义。
  • 摘要：The inbound tourism flow forecast is the foundation of inbound tourism industry research, how to conduct scientific and effective prediction for inbound tourism flow is the core of sustainable development of tourism industry. This article using quantitative analysis methods, to empirical research for the inbound tourism flow changes in Henan Province at 1985 to 2011, though building two different types of inbound tourism flow forecasting model, to predict and analyze the scale of development for the inbound tourism flow in Henan Province in the coming three years. The results show that: this study of conducting for two prediction models of tourist flows are higher accuracy and better adaptability, this model can be used to predict future scientific and effective entry tourism flow in Henan Province, to explore the time series of evolution, for entry tourist development to provide the scientific basis.%入境旅游流预测是入境旅游产业研究的基础，如何对入境旅游流进行科学有效的预测是入境旅游产业可持续发展的核心。本文采用定量分析的方法，对河南省1985～2011年入境旅游流的变化进行了实证研究，通过构建两种不同类型的入境旅游流预测模型，对未来三年河南省入境旅游流的发展规模进行了预测和分析。研究结果表明：本研究构建的两个旅游流预测模型均有较高的精度和较好的适应性，采用该模型能够科学有效地预测未来河南省入境旅游流量，探讨其在时间序列上的演变规律，为入境旅游客源的开拓提供科学的依据。
  • 摘要：Non-scenic-spot travel is becoming the focus of attention as a new tour way, we believe that this is the performance for tourists to search the nature of tourism, and psychological needs of tourists are closely related. Some countermeasures and suggestions for government departments, tourist attractions, tourists, and travel agencies are provided on the basis of the analysis of the tourists' psychology, the features of non-scenic-spot travel and the current problems to promote the healthy development of new forms of tourism. So as to create a good environment for the tourists' experience.%无景点旅游作为一种新的旅游方式日渐成为旅游热点，我们认为这是游客对旅游本质追寻的一种表现，与游客的旅游心理需求是密切相关的。通过对游客旅游心理、无景点旅游的特征及目前无景点旅游中存在问题进行深入剖析，从政府部门、旅游景区、游客、旅行社等方面提出了相应的对策及建议，以促进这一新型旅游方式的健康发展，从而真正为游客创造良好的旅游体验环境。
  • 摘要：Leisure tourism is the main trend of the future tourism. As the main way of Chinese tourism, traditional group travel has been criticized. Analyze and solve the problems of group travel, improve the group travel in leisure characteristics.%休闲旅游作为未来旅游的主要趋势，近年来逐步受到学术界、各级政府和业界的重视，而作为我国现在旅游主要方式的传统的团体旅游却一直饱受诟病，它与休闲旅游的诉求存在着较大差距。本文以休闲旅游的诉求为出发点，探析团体旅游存在的问题，并提出了相应的解决对策。
  • 摘要：济南市水帘峡景区是综合型省级地质公园。本文首先剖析了水帘峡地质公园内主要地质遗迹资源类型特征，在此基础上，对于公园的开发利用进行研究，提出了相关对策，以期盼对该区更合理开发利用起到一定的指导作用，从而促进该区经济效益、社会效益和生态效益的全面提高。%Jinan Waterfall Gorge Scenic Area is a comprehensive geological park at a province level. This thesis firstly analyizes the main typical geological heritege resource features and furtherly it probes into the development and the usage of the park. Eventually this thesis puts forward the strategies which adapt to the park aiming to give a proper guide for the reasonable development of this area so that the economy, society and the ecology advantages can be uprised effectively in this region.
  • 摘要：成功践行“中国服务”，一定是以符合中国服务特征的高品质服务产品的批量出现为标志，在这一过程中，从产品的开发、设计到每一个服务产品最终呈现给宾客，都无一例外是由人来完成的，也就是说中国服务的水平是由人来决定。
  • 摘要：旅游业是典型的服务型产业。这些年来，围绕打造“中国服务”品牌，我们立足山东实际和旅游产业特点，做了一些探索，归纳起来有六个字：产业、标准、品牌。借此第三届“中国服务、泰山亮剑”论坛的机会，我汇报—下有关情况。
  • 摘要：This research is based on the actual development of Kashi tourism, adopting field investigation methods. It invests minority communities (Gaotai Minju) residents' perception imposed by the development of tourism in Kashi city, and analyzes the impacts perception which the national tourism development brings to the ethnic community economy, society and culture, as well as aspects of perception and influence factors and the deep reason. It is mainly caused by the local government to pay attention to the close relations of people's perception and tourism sustainable development, to lead the community resident to participate in tourism planning, development and management, and to realize the reasonable allocation of the interest, finally promote sustainable development of the tourism in Kashi city.%该研究立足于喀什旅游的发展实际，采用实地调查的方法，调查喀什市少数民族社区（高台民居）居民对发展旅游的影响感知，分析探讨民族旅游的开发给民族社区居民带来的经济、社会、文化影响感知，以及各方面感知的影响因素和深层次原因，主要目的在于引起当地政府关注居民的感知与旅游可持续发展的密切关系，引导社区居民参与旅游规划、开发和管理工作，实现利益的合理分配，最终推动喀什市旅游业的可持续发展。
  • 摘要：湖南是中国的旅游大省，具有开发高尔夫旅游的优势条件，但其发展速度较缓慢，发展瓶颈难以突破。本文依据管理学SWOT原理，结合湖南省高尔夫旅游产业发展的现状，对湖南省高尔夫旅游产业的优势、弱势、机遇和威胁进行了详细分析，并按照管理理论提出了相应的对策，为今后湖南高尔夫旅游产业的进一步发展提供参考。%Hunan province is China's tourism, has the advantages of development of golf tourism, but its pace slow, difficult to break through the bottleneck of development. This article based on SWOT theory of management, combined with the current development of golf tourism industry in Hunan province, the golf tourism industry in Hunan province's strengths, weaknesses, opportunities and threats carried out a detailed analysis, and put appropriate countermeasures according to administrative theory, for future reference for the further development of golf tourism industry in Hunan province.
  • 摘要：浪潮集团现从事IT产业里面的软件产业，属于现代服务业，对于服务的理解就引用IS09000的定义，服务应该是指所有经营活动，包括非营利性的公益活动，服务的简单定义应该就是供方与客户，提供者与客户间接口处的活动，还有供方内部的活动产生的结果。供方内部的活动价值在于提升组织的运营效率，供方与客户接口处间的活动价值在于提升产品的附加价值，所以服务应该是基于产品之上的，是为产品提供附加值而增加的服务。
  • 摘要：大众旅游在为旅游经营者带来经济效益、为旅游者带来效用的同时也对目的地社会的环境和居民利益造成损害。与此相比，公益旅游作为一种更加具备可持续发展和更加关注旅游目的地社区环境和居民利益的旅游形式正越来越受到关注。但对公益旅游的定义一直存在不同的见解。本文通过对国内外公益旅游的不同表现形式进行阐述，对不同学者及权威机构对公益旅游的定义进行比较分析，通过反例验证的方法，综合各定义的长处，提出了自己的定义。%Mass tourism bring the tourism operators economic benefit and tourists effectiveness, but the environment and inhabitants of the destination suffer. Compared with it, volun-tourism, as a more continuable and destination inhabitants-oriented tourism, become more and more popular. But there are different opinions on the definition of volun-tourism. We introduce volun-tourism development in home and abroad, compare the definitions on volun-tourism and try to give a more reasonnable definition.
  • 摘要：本文主要探讨两部分内容，其一是探讨目前在社会发展的大背景下的城市，其二是未来的城市应如何经营，重点关注对未来休闲度假城市的探讨。一、目前我国城市发展迅速（一）目前发展状况中国改革开放三十年促使了城市化运动的突飞猛进，现在已经出现变化。
  • 摘要：It is difficult to define and analyze the essence of Leisure, and the relations between Leisure and Tourism. In this article, the connotation of the nature of Leisure is put forward on the basis of traditional culture both at home and abroad,. And then the relations between Leisure and Tourism are discussed. Lastly, the paper suggests the proposal of deepening the understanding of the connotation of leisure.%现代社会的发展给我们带来了越来越多的闲暇时间和丰富的生活资料，但与之相伴的却是传统休闲观念的缺失，本文在对中西方传统休闲思想回顾的基础上对休闲本质进行重新解读，提出现代社会要把握休闲本质，倡导科学、文明的休闲方式；同时对当前休闲与旅游关系作了简单梳理，提出在辨析与争论中共同发展才是休闲与旅游发展的自由之路、和谐之路。
  • 摘要：With the development of economy, the improvement of social status of women and the increasing social pressure, more and more women chose to participate in leisure activities. Analyzing relevant factors restricting women' leisure participation will promote the development of women's leisure activities. However, different research perspectives and conclusions are got in different areas. So comparing the relationships and differences based on combed research about women's leisure constrains in the fields of Gender Role and Constraints Theory will enrich the study of women's leisure and promote the harmonious development of two research areas.%随着社会经济的发展，女性社会地位的提高以及生活压力的加剧，越来越多的女性参与到休闲活动中去。对制约女性休闲参与的相关因素进行分析将会进一步促进女性休闲活动的顺利进行。然而不同研究领域，其研究视角和研究结论也不尽相同。对性别角色和制约理论下关于女性休闲制约的研究进行梳理，比较两个视角下女性休闲制约研究的联系和区别将进一步丰富女性休闲研究内容，并促进两个研究领域的融洽发展。
  • 摘要：工业休闲旅游发展遇到普通市民进入瓶颈，严重制约工厂旅游市场规模和新兴业态形成。研究结果表明：传统工厂旅游的运行机制和运营模式是有待商榷的；指导理论应由单边市场理论转向平台供给理论；并提出工厂旅游平台供给运行机制和工厂旅游平台转型的配套措施。%Development of industrial tourism and leisure meet ordinary citizens into bottlenecks, constraint the plant formation of tourist market and emerging industry seriously. The results show that: operational mechanism and operation mode of the traditional factory tour is a problem; guidance theory should shift from One-sided Market to platform supply theory; and proposed policy recommendations to promote the development of industry tourism on operation mechanism of platform supply and transformation of supporting measures.
  • 摘要：The impact of sport events, with Olympic Games as a representative, on Tourist Destination Image (TDI) has been arousing attention of many overseas researchers since early 1980s, and there has been being abundant literature accumulated since then. This paper makes a review of the literature on the topic from such three aspects as: a pre- and post-event comparative analysis with the base of TDI perception, a study on the factors and forming mechanism of the TDI impacts induced by sport events, and some other important researching pespectives and views about this subject. Viewed as a whole, the research in this field has gone through the process which is: from early descriptive statistics analysis to a general quantitative analysis, and then to a Structural Equation Model (SEM) comprehensive research on "Tourists Behavioral Process", which is based on the TDI in the context of sport events. In addition, some researchers have also done some research on this topic with the theories and methods from other fields, which is much more multi-dimensional and multi-faced than the early qualitative analysis.%自上个世纪80年代中期以来，以奥运会为代表的体育赛事对举办城市的旅游目的地形象（Tourist Destination Image--TDI）的影响逐渐引起越来越多学者的关注，并积累了丰富的文献。本文对国外体育事件与TDI研究文献从基于TDI感知的事前与事后对比分析、赛事TDI效应的影响因素与作用机制研究以及其它重要的研究视角与观点三个方面进行了归纳与综述。总体上来看，研究大致经历了一个由描述性统计分析，到一般性的量化研究，再到“体育事件语境”对基于TDI的“旅游者行为过程”的结构方程模型研究。另外，近年来一些来自于不同领域的学者运用不同学科的理论与方法进行了相比早期更为多维度和多元化的定性分析。
  • 摘要：Inclusive growth is one kind of think that bring wealth and happiness, comprehensive and all fair to people, that bring harmony to the entire world and all things. It's essential requirement is to have the equal opportunity and harmoniously enjoy the development. This concept is meaningful and tells that the route of transformation and upgrading of tourism will surely step towards to develop achieve inclusive growth fairly, harmoniously and comprehensively. And then this will lead to a resource-saving, environment-friendly, and wellbeing-improving tourism. According to this enlightenment, this article brings forward concrete route of transformation and upgrading of tourism about market, product and other five aspects.%包容性增长理念是一种富民、福民、全面公平、全民公平理念，也是一种全球和谐、全面和谐理念，其本质要求是“机会均等、和谐共享”。包容性增长对旅游业转型升级具有重要指导意义，揭示出我国旅游业转型升级要走全面、公平、和谐转型升级之路，最终实现旅游业包容性增长，从而使我国旅游业成为环境友好型产业、资源节约型产业和幸福提升型产业。
  • 摘要：The gap between China and Western countries in heritage management is great, there need to be reasonable reference, dissolve the heritage protection and utilization of cultural paradox, strengthen the technical management of heritage and fine management," respect for the people, services today". From organizational structure, power allocation, laws and regulations, fund raising, citizen participation, management mechanism in 6 aspects of Chinese and European, cultural heritage management system are analyzed comparatively. Finally the conclusion is drawn: At first, heritage management mode in western countries take more emphasis on science and reason, ancient China pay attention to human harmony and unity among people, not the object itself vertical management. At second, western countries in the maintenance of heritage sites focus on heritage authenticity, integrity, and sustainability. However China in the maintenance of heritage site focus on the principle of" repair old as the old, stay the same" about the repair and protection. The relevant departments, industry, government conspire to tear open old and build new, finally to give the" Tourism Management" stigma.%我国和西欧国家在遗产管理方面差距很大，需要合理借鉴，化解遗产保护与利用的文化悖论，加强遗产的技术管理与精细化管理，“尊重古人，服务今人”。本文从组织结构、权力配置、法律法规、经费筹集、公民参与、经营机制等6个方面对中国与欧洲文化遗产管理体制进行对比分析，得出结论：第一，在遗产管理的模式上，西方国家更强调“科学”和“理性”，中国自古注重人与人的协调和统一，而不是对象本身的垂直管理。第二，在修护和保护方式上，西方国家在维护遗产古迹方面注重遗产的原真性、完整性、可持续性等，中国在维护遗产古迹时的原则是“修旧如旧，维持原貌”，但相关部门、行业、政府往往合谋拆旧建新。
  • 摘要：在中国共产党的十八大报告提出社会经济发展要更多依靠现代暇务业，而饭店产业作为现代服务业的重要组成部分，在促进内需、增加就业等方面发挥着重要作用。
  • 摘要：Night tourism is leisure tourism contrast to the day tourism which provide a new idea to city tourist development, image improvement, the life quality of citizen optimization and make tourist experience Diversified tourism products. Night tourism of river & lake as a kind of night tourism could give people a special experience about traveling close to water. This paper is based on the concept of night tourism, take Longtze River as an example, research the situation and develop strategies of night tourism along the Longtze River by the RMIP model. We also focus on the culture element in the study which is helpful to make city image.%夜间旅游是相对于白天而言的休闲旅游形式，为城市旅游发展和形象改善，提高当地居民生活质量，使消费者体验多元化旅游产品提供了一种新思路。河湖夜游作为夜间旅游的一种类型，能够带给旅游者特殊的亲水体验。本文从夜间旅游的概念出发，以蚌埠市龙子湖为例，运用刚IP模式研究龙子湖夜游现状以及开发策略，注重龙子湖夜游开发中文化元素融入，对打造蚌埠城市名片具有一定借鉴意义。
  • 摘要：酒店员工的健康问题是酒店管理中普遍存在但又常常被忽略的问题。本文主要采用问卷调查的方式搜集酒店员工的状态资料。通过SPSS17．O进行样本分析、方差分析。研究发现，被试酒店员工的身体健康状态欠佳。另外，被试酒店员工的性别、工作年限、月收入、岗位等因素均对员工职业健康有不同程度影响。研究认为，酒店员工的亚健康状态应该引起酒店的重视。%Hotel employees' health problems are prevalent in hotel management, but that was often neglected. This article uses a questionnaire to collect state information of hotel employees. Then made sample and variance analysis by using SPSS17.0. Research shows that hotel employees' health is not in good condition. Moreover, hotel employees' gender, working years,monthly income,position level and other factors also have different degree influence on their occupational health. Research suggests that the sub-health of hotel employees should be attached by the hotel.
  • 摘要：To promote green consumption, and to reduce or even eliminate wastage have been an urgently critical mission needed to be settled by food and beverage industry in China at present. Using field observation method, interview method, and questionnaire survey method synthetically, this research targets at domestic college students' eating habits, studies and analyses the present problems on some international fast food brands' developing green consumption in China, and gives suggestions to solve these problems accordingly.%促进绿色消费和减少直至杜绝浪费现象是我国餐饮业目前亟待解决的关键问题。本研究以国内在校大学生群体的餐饮消费习惯作为研究对象，综合运用现场观察法、访谈法和问卷调查法等研究方法，对部分国际知名快餐品牌在我国开展绿色消费活动的状况及出现的问题进行了调研和系统分析，并提出了相应的解决对策。

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    • 期刊栏目：旅游焦点;专题调研;企业管理;旅游教育;文化产业;旅游与创新
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