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Frame building and frame sponsorship in the 2011 Spanish election: the practices of polarised pluralism

机译：2011年西班牙大选的框架建设和框架赞助：两极分化的做法

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This study assesses if the well-established polarised pluralism of the Spanish news media system translated into frame sponsorship during the 2011 Spanish General Election. After reviewing the historical and cultural influences that shaped the 2011 Spanish electoral campaign, I conduct a qualitative discourse analysis of 96 news releases issued by the 2 main Spanish political parties, the Socialist Party and the People's Party, to identify their sponsored diagnostic and prognostic frames. I then compare the partisan news releases with 27 El Pals and El Mundo editorials that evaluated the party-sponsored frames to explore if and to what extent both Spanish leading newspapers adopted the party-sponsored frames. Findings show that the political parties succeeded in dominating news narratives about what was at stake in the election, since the newspapers clearly sponsored partisan frames and supported the parties' political aspirations. Results also demonstrate that the newspapers sporadically challenged details of partisan diagnostic and prognostic frames, especially after the election. These discrepancies, however, do not challenge partisan ideological foundations.
机译：这项研究评估了2011年西班牙大选期间，西班牙新闻媒体系统已确立的两极分化多元化是否转化为框架赞助。在回顾了构成2011年西班牙大选的历史和文化影响之后，我对西班牙的两个主要政党，社会党和人民党发布的96个新闻稿进行了定性的话语分析，以确定其赞助的诊断和预测框架。然后，我将党派新闻稿与27部El Pals和El Mundo社论进行比较，这些社论评估了政党赞助的框架，以探讨西班牙两家主要报纸是否以及在何种程度上采用了政党赞助的框架。调查结果表明，各政党成功地主导了有关大选的新闻报道，因为报纸明确赞助了党派框架并支持了政党的政治愿望。结果还表明，报纸偶尔质疑党派诊断和预后框架的细节，特别是在选举之后。但是，这些差异不会挑战党派的意识形态基础。

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